Election Campaigns
Creative content for your political election. Campaign messaging, social media ads, video content, newspaper ads, flyers, posters and merchandise.
MICHELLE CORFIELD, FEDERAL MEMBER OF PARLIAMENT CANADA CANDIDATE
Federal Election Campaigns 2019 and 2021
To help launch Michelle Corfield’s bid to become the next Member of Parliament representing Nanaimo-Ladysmith in the 2019 Canadian federal election, we created an integrative PR and advertising campaign. We got her message out on social media, outdoor ads, newspapers, podcasts, buttons and bumper stickers. At events and online, we reached-out to residents to share Michelle’s platform and encourage voters to make informed decisions about who they want representing them in Ottawa.
RESULTS
DOUBLED VOTES for Michelle Corfield in 5 months; from the May 2019 by-election (4,515 votes) to the October 2020 General election (9,735 votes)
Kept a steady 9,340 votes in 2021
2019 CANADIAN FEDERAL ELECTION CAMPAIGN:
Social Media
With ads on Facebook and Instagram, as well as Google and Twitter posts, a custom microsite and blog, we reached over 27, 000 potential voters over 5 weeks. Our campaign hashtag #MakingItHappen reflects Michelle’s unique ability, harnessed through her vast work experience and Doctorate in Management and Masters in Conflict Analysis and Management, to bring various groups together to reach compromises and collaborate effectively.
Video
Merch
Custom merch including our official campaign t-shirt , buttons and bumper stickers.
PR Events
We made sure Michelle and her amazing team of volunteers got out at community events, getting to know voters and answering questions about her campaign.
Endorsements
Endorsements from community leaders bolstered Michelle’s credibility and were shared widely on social media.
2021 CANADIAN FEDERAL ELECTION CAMPAIGN: