ADVERTISING
Creative advertising for social media, outdoor billboards and bus shelters, magazines, newspapers, radio and more!
CAR2GO NORTH AMERICA Queens, New York City Launch
To launch the car-sharing platform’s expansion into Queens New York, we had to go after their main competitor: transit. Strategically placed outdoor ads got commuters mid-transit, at the bus stop or in the subway. Messaging highlighted the benefits of car-sharing over taking transit, namely that it’s quicker, dryer and available 24/7 while still being budget-friendly and accessible.
CAR2GO “Hop in and Drive” National Social Media Campaign, Canada and the United States
Facebook, Instagram, and Google Display ads targeted drivers across North America, with witty, insightful copy aimed at converting new members.